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Play 2UP - a football game different from the rest. Play 2UP is the official sponsor of the PFA Fans Awards for the next three years, until the end of the 2009/10 football season. Through the 'PFA 2UP Fans Awards' sponsorship, 2UP has now enabled fans to vote for their player of the month via SMS, in addition to the current online voting process. The SMS voting process is one of the many new dynamics that 2UP brings to this new PFA sponsorship. The 2UP game allows Premiership fans to text in the assist and scorer of the next goal during any live football match. By just texting their assist and score combination to 89287, fans enter a live cash pool with the rest of the 2UP players - to see who can scoop the £1000's waiting in the 2UP jackpot. NEW features of the 2UP brand are: FREE goal alerts, player stats, team substitutions, half-time and full-time score updates - all direct to your mobile when you play 2UP. Pip Watkins, Commercial Director of the parent company, PlayUP, says."We decided that if fans are going to play 2UP to win lots of money with the assist and score game - it makes perfect sense to listen to the fans and give them something back. It might as well be the latest football updates and news - which are all they really want to know." |
